Ads Distribution

JustFAB’s Demand Targeted Ads Distribution system enables brands to deliver personalized advertisements. Users earn $FAB tokens, fractional SFTs, Treasure Chests or Keys by watching ads, aligning with JustFAB’s Free To Earn model, ensuring no financial barriers while providing brands with high-engagement, privacy-preserving advertising.

How It Works

The system connects brands with JustFAB’s diverse user base, particularly crypto enthusiasts and Southeast Asian audiences, through targeted ad campaigns. Users opt-in to watch ads and earn rewards. The process includes:

  1. Campaign Setup:

    • Brand Customization: Brands create ads tailored to user segments (e.g., fashion enthusiasts, gamers) using JustFAB’s AI-driven tools for visuals and metadata, stored securely in zkDatabase.

    • Demand Targeting: Ads are matched to users based on tokenized data (e.g., shopping preferences, engagement patterns), anonymized via Zero-Knowledge Proofs (ZKPs) to ensure privacy.

    • Platform Integration: Ads are distributed via Telegram and Line mini-apps, embedded in JustFAB’s user interface for seamless access.

  2. User Engagement:

    • Opt-In Ads: Users choose to watch ads (e.g., 15-30 second videos) within JustFAB’s social platform interfaces, ensuring voluntary participation.

    • Localized Delivery: Ads are presented in native languages (e.g., Thai, Bahasa Indonesia) to maximize relevance and engagement in Southeast Asia.

  3. Reward Distribution:

    • Instant Rewards: Users earn $FAB tokens, fractional ERC-404 SFTs, or Treasure Chests per ad watched, verified by zkDatabase’s ZKPs for transparency.

  4. Brand Payment and Token Allocation:

    • Campaign Fee: Brands pay a fee to JustFAB for ad distribution, based on campaign reach and targeting complexity.


Benefits for Brands

  • Precise Targeting: Anonymized user data enables hyper-targeted ads, increasing conversion rates without compromising privacy.

  • High Engagement: Opt-in model and gamified rewards ensure users actively watch ads, improving brand recall.

  • Scalable Reach: Access to JustFAB’s millions of users, including Southeast Asian markets, via Telegram and Line.

  • Privacy Compliance: zkDatabase’s ZKPs align with GDPR and ASEAN data laws, mitigating regulatory risks.

Benefits for Users

  • Zero Cost: Watching ads is free, aligning with Free To Earn principles, requiring only time and engagement.

  • Rewarding Experience: Earn $FAB, SFTs, or Treasure Chests/Keys per ad

  • Inclusivity: Native language support and social platform access make ads accessible to non-technical users, like “FAB mom or dad.”

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